It’s been more than a decade since the Great Recession ended — the tumultuous economic downturn in the United States that occurred between 2007-2009. Although experts can't precisely predict oncoming recessions, they are a natural part of the economic cycle.Read More
Last week, we had the opportunity to attend the second annual E-Pack Summit, hosted in Bellevue, Washington by Smithers Pira. Brand owners, retailers, packaging converters, equipment vendors, and software suppliers from around the country gathered at the two-day conference to discuss trends, ...Read More
The packaging industry is changing every day. Cutting-edge technologies like augmented reality and smart tags are revolutionizing the way that brands engage with consumers and consumers interact with products. One of these technologies could be 3D printing — an innovative manufacturing process ...Read More
With the rise in forest conservation awareness, it has become apparent that reducing wood waste is a crucial sustainability practice. Wood crates are among the most commonly used shipping solutions. However, many brands are realizing the ramifications that wood crates can have on the environment ...Read More
Product labels are everywhere. Take a look around, and you may notice them on beverages, candles, lip balms, and much more. We task labels with the job of conveying product information while helping us select one brand over another. Because of this, labels have a way of seamlessly blending into ...Read More
Packaging was once seen merely as a vessel to carry a product — only to be inevitably thrown away, repurposed, or recycled. However, cutting-edge technologies like digital print and variable data are redefining the role of packaging into an engaging and personalized consumer experience. These ...Read More
What is Variable Data?
Imagine you’re launching a new brand of hot sauce before the holidays. You plan to send out your product to ten retail locations throughout the region. For tracking purposes, you would like to add a batch number on each label to correspond with the ten locations. Thus you ...Read More
As the air gets crisp and the leaves begin to change colors, we officially welcome the arrival of fall to the Pacific Northwest. As much as we would love to bundle up and hibernate this season, our team at The BoxMaker is hard at work with upcoming events and classes on the agenda.Read More
What is Variable Data?
Imagine going to the hair care aisle to pick up your favorite shampoo. Instead of finding a row of identically designed labels, bottle after bottle, what if every bottle featured a unique graphic? As a shopper, your eye would be attracted to the difference, and you would ...Read More
The success of any consumer goods brand can be directly associated with the effectiveness of its supply chain management (SCM). However, this is one of the least understood areas of business. SCM is a delicate yet complex system that follows the entire lifecycle of products from raw materials to ...Read More