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4 Strategies to Recession-Proof Your Brand’s Packaging

November 15, 2019

It’s been more than a decade since the Great Recession ended — the tumultuous economic downturn in the United States that occurred between 2007-2009. Although experts can't precisely predict oncoming recessions, they are a natural part of the economic cycle.

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3 Key Takeaways from E-Pack Summit 2019

November 08, 2019

Last week, we had the opportunity to attend the second annual E-Pack Summit, hosted in Bellevue, Washington by Smithers Pira. Brand owners, retailers, packaging converters, equipment vendors, and software suppliers from around the country gathered at the two-day conference to discuss trends, ...

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3D Printing: Fad or the Next Packaging Frontier?

October 31, 2019

The packaging industry is changing every day. Cutting-edge technologies like augmented reality and smart tags are revolutionizing the way that brands engage with consumers and consumers interact with products. One of these technologies could be 3D printing — an innovative manufacturing process ...

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Meet the Ecorrcrate: An Eco-Friendly Alternative to Wood Crates

October 24, 2019

With the rise in forest conservation awareness, it has become apparent that reducing wood waste is a crucial sustainability practice. Wood crates are among the most commonly used shipping solutions. However, many brands are realizing the ramifications that wood crates can have on the environment ...

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Peeling Back the Layers of a Product Label

October 17, 2019

Product labels are everywhere. Take a look around, and you may notice them on beverages, candles, lip balms, and much more. We task labels with the job of conveying product information while helping us select one brand over another. Because of this, labels have a way of seamlessly blending into ...

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Exploring Augmented Reality for Product Packaging

October 10, 2019

Packaging was once seen merely as a vessel to carry a product — only to be inevitably thrown away, repurposed, or recycled. However, cutting-edge technologies like digital print and variable data are redefining the role of packaging into an engaging and personalized consumer experience. These ...

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Variable Data Print for Labels Part 2: Supply Chain

October 04, 2019

What is Variable Data?

Imagine you’re launching a new brand of hot sauce before the holidays. You plan to send out your product to ten retail locations throughout the region. For tracking purposes, you would like to add a batch number on each label to correspond with the ten locations. Thus you ...

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Upcoming The BoxMaker Events for Fall 2019

September 26, 2019

As the air gets crisp and the leaves begin to change colors, we officially welcome the arrival of fall to the Pacific Northwest. As much as we would love to bundle up and hibernate this season, our team at The BoxMaker is hard at work with upcoming events and classes on the agenda.

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Variable Data Print for Labels Part 1: Product Marketing

September 19, 2019

What is Variable Data?

Imagine going to the hair care aisle to pick up your favorite shampoo. Instead of finding a row of identically designed labels, bottle after bottle, what if every bottle featured a unique graphic? As a shopper, your eye would be attracted to the difference, and you would ...

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4 Benefits of Outsourcing Supply Chain Management

September 13, 2019

The success of any consumer goods brand can be directly associated with the effectiveness of its supply chain management (SCM). However, this is one of the least understood areas of business. SCM is a delicate yet complex system that follows the entire lifecycle of products from raw materials to ...

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