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Cider Packaging That Drives More Than Sales

September 19, 2018

Cider on a Mission for Good

As Oregon’s largest craft cider producer, the employees of 2 Towns Ciderhouse have great passion for their craft as well as their community. This passion is evidenced not only by the quality of their product, but also by their commitment to give back to local ...

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How to Prepare Your Artwork File for Digital Printing in 4 Steps

September 13, 2018

Every great custom package begins with a creative design. Providing a design that can be properly translated from the print file onto the final finished piece is critical to achieving a finished product that reflects the design as it was envisioned. As such, proper file preparation is essential ...

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Three Major Packaging Trends for Fall 2019

September 06, 2018

The days are getting shorter and temperatures are cooling down — this can only mean that fall is just around the corner. As we swap out our shorts and sandals for sweaters and boots here in the Pacific Northwest, fashion isn’t the only thing that changes with the new season. Today’s consumers ...

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Improve the Customer Experience with Connected Packaging

August 30, 2018

With a click, swipe, or double-tap, today’s consumers have a seemingly limitless wealth of knowledge at their fingertips. In fact, research shows that 60 percent of people use their phone while shopping to compare products and prices. As a result, packaging must adapt to meet this increasing ...

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Cheers to Innovative Craft Beer Packaging Solutions

August 23, 2018

A Pacific Northwest Craft Brewing Staple

Founded in 1993 by Mac Rankin and Jack Schropp, Mac & Jack’s Brewing Company is a craft brewing staple in the Pacific Northwest. Mac & Jack’s began as a humble home brewery in Jack’s garage and has quickly grown in prominence and popularity over the ...

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Spot Color vs. CMYK for Packaging Design – What’s the Difference?

August 17, 2018

When working with a designer to prepare print-ready artwork files or handing off your designs to the manufacturer when placing your packaging order, you may be asked if your artwork contains spot colors or if it’s been converted to CMYK. These are common print industry terms that refer to how ...

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Packaging Overruns & Underruns Explained

August 10, 2018

When it comes to the custom manufacturing of high-volume packaging orders, minor fluctuations in the final number of units produced against the exact volume that was ordered is a common event. In certain circumstances, you may receive a small additional quantity on your order, otherwise known as ...

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Holiday Packaging 2020: Now is the Time to Plan

August 02, 2018

Seasonal summer packaging trends are last week’s news. This week begins the month of August and it’s time to turn your attention to the 2020 holiday season. From back-to-school and Halloween to Christmas and New Year’s Eve, the holidays are a series of major events for retail brands and ...

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Three Summer Packaging Trends to Watch Out For

July 26, 2018

Turning up the Heat with Summer Packaging

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Managing Product Life Cycles with Digital Print for Packaging

July 13, 2018

What is the Product Life Cycle?

Every product introduced to market experiences a product life cycle that involves four progressive stages: introduction, growth, maturity, and decline. The speed at which a product moves through these stages depends on many factors. Depending on a product’s ...

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