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Brand Color Management: How Can G7 Certification Help?

May 17, 2018

Color Matching Matters to the Brand Experience

Consistency plays a major role in the success of any brand. As you build trust with your consumers, providing a consistent experience each time they interact with your business is key to maintaining brand loyalty. From a product packaging ...

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50 Questions to Ask Before Choosing a Packaging Vendor

May 10, 2018

Making the Right Choice: Choosing a New Packaging Provider

Change is never easy and choosing a packaging vendor can often be complex and time-consuming. For businesses of any size, ensuring that you are choosing a supplier who can deliver your goods in full, on time, and to spec has a ...

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Avoid a #PackagingFail: How Packaging Impacts the Consumer Experience

May 03, 2018

When you shop for and purchase a product (in a store or online), it’s not just the product you’re buying. You’re also buying the packaging – and everything that comes along with it. As everyday consumers, many of us do not become aware of how big an impact packaging can have on our experience of ...

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How to Create Effective Cider Packaging

April 26, 2018

Cider: A Marketplace Ripe for Harvest

The cider explosion has officially arrived in the United States, and consumers are taking notice. According to Nielsen[1], the number of cider items available for sale tripled between 2012 and 2016. What may once have been seen as a “beer alternative” by ...

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Millennial Packaging Trends

April 20, 2018

According to millennialmarketing.com, Millennials (that’s the generation born roughly between 1977 and 2000) account for 25% of the U.S. population and represent 21% of consumer discretionary purchases. That adds up to over a trillion dollars in buying power!

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Why Choose Digitally Printed Packaging?

April 12, 2018

Digitally Printed Packaging: What’s the deal?

By now you are probably aware of a major trend that has transformed the packaging landscape in recent years: digital print. But what’s the big deal? Digitally printed packaging tends to cost more per unit compared to analog methods, it’s not as ...

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The BoxMaker Acquires Coleman Tape Specialties to Expand All-In-One Packaging Offerings

April 02, 2018

Coleman Tape Specialties Joins The BoxMaker Family

The BoxMaker, a Pacific Northwest packaging converter and distributor, will acquire Longview-based converter of specialty tapes and adhesives Coleman Tape Specialties, effective April 2nd, 2018. Through the acquisition, The BoxMaker can offer a ...

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Fresh Off the Press: Food and Beverage Packaging, Labels and Display

March 29, 2018

Our Latest Food and Beverage Packaging

Since our last Fresh Off the Press feature, we’ve had the opportunity to provide some stellar food and beverage packaging to our clients. Check out our latest projects featuring corrugated boxes, retail display, labels and more!

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2018 Spring Packaging Inspiration

March 22, 2018

Spring Off the Shelf with Seasonal Packaging

Spring is finally here and along with it comes the launch of several new 2018 spring packaging designs to appeal to consumers. Integrating seasonality into your packaging gives your brand a fresh look, helps you stand out on the shelf, and delights ...

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How to Calculate Your Packaging ROI

March 15, 2018

The Cost of Packaging

In our last article we discussed how to calculate the cost of packaging, which outlined the obvious and hidden costs that you should account for when tabulating your packaging spend. But figuring what your packaging costs add up to paints only half the picture. You won’t ...

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